Neubodi Bra Drive 2018
26 Sep 2018
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Neubodi Bra Drive 2018

1 in 4 women in Malaysia confessed to owning more than 10 bras in their lingerie drawers, with more than 80% of them admitting that their unworn bras are either brand new, or the sizing simply does not fit anymore. Having said that, only 15% of women ever recycle or donate these bras away. The rest, goes into landfills, giving textiles one of the poorest recycling rates of any reusable materials.



WHAT IS THE NEUBODI BRA DRIVE? 

Each year, Neubodi collects second-hand bras from women nationwide. The second-hand bras collected are siphoned out accordingly. The good wearable bras goes to rural areas and villages in East Malaysia, as well as to third world countries such as Africa and Nepal. The unusable bras then will be recycled into fibres or fuel to power cement kilns and industrial boilers.

The philosophy behind the program, is to ensure that no bras goes to waste, as the bras are given a second life, either to another woman-in-need, or as recycled materials.


DO YOU KNOW? 100% OF YOUR USED BRAS CAN ACTUALLY BE RECYCLED!



WHEN IS IT HELD? 

The Neubodi Bra Drive is held through 27th September - 4th November 2018


CLOSE THE LOOP WITH NEUBODI TODAY BY FOLLOWING THE INSTRUCTIONS BELOW:



WHAT HAPPENS TO THE GOOD BRAS?



WHAT HAPPENS TO THE BAD BRAS?



WHERE ARE NEUBODI BRA BINS LOCATED?

All Neubodi Specialty Stores

All POPBOX lockers 

Thomson Hospital Kota Damansara

Parkcity Medical Centre

Empire Shopping Gallery | G Floor beside Bubble Lift | UG Floor opposite Ms. Read 

AEON Bukit Tinggi | G Floor near to Information Counter

Gurney Plaza | G Floor near to Information Counter

Suria Sabah | G Floor next to Information Counter

 

Vivacity Megamall | East Wing, G Floor in front of Padini Concept Store & Ms. Selfridge

ITCC Penampang | G Floor at Center Atrium

City Mall | 2nd Floor in front of Food Court


REWARD YOURSELF WITH A 25% VOUCHER AFTER DROPPING OFF THE BRAS!


“Neubodi is the proud winner of CSR Malaysia award, presented by YB Dato’Seri Rohani Abdul Karim, Minister of Women, Family and Community Development for pioneering women welfare initiatives, and also the winner of JCI Sustainable Development Goals Award by the United Nations"




A HUGE THANK YOU TO OUR PARTNERS WHO HELPED TO MAKE THIS BRA DRIVE A SUCCESS



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